‘Can You Post This?’
Digital Course
As a nonprofit professional you’re asked to wear a lot of hats…especially as a marketer. You’re expected to be a social media savant, email marketing expert, website wizard, data dominant—and that’s just your average Tuesday. Well, not anymore.
This course is designed to help you take control of the chaos.
Launching October 2025…
By the end of this course…
-
✺
You will stop reacting to last-minute requests and start leading with strategy.
-
✺
You will be able to manage your marketing calendar and activities without feeling overwhelmed.
-
✺
You will turn scattered efforts into a cohesive marketing system.
-
✺
You will learn to build a content plan and stop scrambling for social posts.
-
✺
You will lead marketing conversations with confidence and clarity.
-
✺
You will know how to communicate marketing priorities to your board and leadership.
What to Expect
Module 1:
Why your organization needs a marketing plan
This is where it all begins—your marketing plan. We’ll dive right in, taking the fear out of the word ‘strategy’ and understanding what happens when you don’t have a plan.
Module 2:
Build your foundation with this framework
The lessons in this module outline the core components of any strategy—goals, measurements, audiences, desired actions, and messages.
By the end of this module you’ll have a one-page marketing strategy—guaranteed.
Module 3:
Create content that connects
Content is king, right? This module breaks down types of content, content mediums, and how to tell stories of true impact.
BONUS: Oh yeah, and there’s a bonus content lesson in here.
Module 4:
Workflows to save time and sanity
Okay, we have the plan. We know what content we want and need. Now it’s time to build workflows to take the stress out of marketing.
Module 5:
Amplify what’s working, without adding more work
This module is where we bring it all together. We come full-circle and learn how to create a culture of shared marketing with your staff and board members.
You’ll leave feeling inspired and energized.
